071: The POWER Framework for Building a Profitable PracticeIn this episode of the Health and Wellness Marketing Show, Uli Iserloh is joined by Jody Layne, founder and CEO of Accelerated Medical Practices, to unpack what really makes a hormone, BHRT, regenerative, longevity, or functional medicine clinic predictably profitable.
Video Marketing for Health Practitioners: How to Improve ResultsMost practitioners give up on video before they get good at it. Here's how to build a video marketing system that gets measurably better every time you post.
Rank in ChatGPT: Optimize Your Directory ListingsDirectory listings decide whether ChatGPT names your practice. Learn to make yours consistent, complete, and easy for AI search to trust.
A Smarter Alternative To WooCommerce, Shopify & FullscriptDiscover how GetHealthy Store helps health and wellness practitioners add branded e-commerce, product recommendations, lab testing, bundles, and fulfillment support without managing inventory or tech.
How To Repurpose Your FAQ PostsMost practitioners write a solid FAQ post, publish it, and stop there – that leaves most of the value sitting on the table. In this post, I'll share a simple repurposing flow that turns a single anchor FAQ posts into a week's worth of content.
Anatomy Of An Optimized FAQ PostThe single highest-leverage thing you can do for your practice marketing in 2026: Build out a list of FAQ posts answering the questions your patients actually ask. In this post, I'll cover the anatomy of a perfectly optimized FAQ post – so ChatGPT, Claude, Gemini, and Perplexity all decide your answer is the one worth citing.