What if the biggest barrier to scaling your practice isn't more patients – but understanding which phase of business you're actually in?
In this episode of the Health and Wellness Marketing Show, Uli Iserloh sat down with Seth Conger, COO of Freedom Practice Coaching and serial entrepreneur with over a decade in functional medicine.
Seth breaks down the four distinct phases every health practice goes through – new business, startup, growth, and scaling – and reveals why 80% of practitioners get stuck in the "messy middle" of startup mode. From switching business models to mastering the money conversation, Seth shares the exact framework that's helped over 1,000 practices move from overwhelmed and overworked to profitable and scalable.
If you're feeling stuck in your practice growth, working too many hours for too little profit, or wondering why more patients seem to create more problems, this conversation offers a clear roadmap forward.
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