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046: How To Create A More Efficient, Scalable Practice With Dr. Buddy Touchinsky

Published By: Uli Iserloh
Date: November 19, 2025
011: Launching & Growing A Successful Practice With Scott Rattigan

What if the key to scaling your practice wasn’t more hours – but more efficiency, simplicity, and systems?

In this episode of the Health and Wellness Marketing Show, Uli Iserloh sat with integrative and functional medicine trailblazer Dr. Buddy Touchinsky, founder of Peak Integrative Wellness.

Buddy shares his candid journey from solo chiropractor to building a thriving, team-based integrative practice using smart systems, streamlined marketing, and community-based visibility. Whether you’re just starting out or ready to evolve, this episode will show you how to grow your practice with less chaos and more clarity.

Listen to Learn:

  • Discover how Buddy scaled from a solo practice to a team-based integrative model – and the business models that helped him grow.
  • Learn why simplicity in pricing, offers, and processes leads to higher conversions and better patient experiences.
  • Understand how Buddy uses SEO, Facebook content, and community outreach to consistently attract the right patients.
  • Find out how automation, pre-education funnels, and consistent messaging helped reduce no-shows and boosted conversions.
  • Explore how AI tools like ChatGPT, functional medicine scribes, and automated documentation are reshaping practice efficiency.

Quotes

  • “Complexity can’t scale. If it’s all in your head, it doesn’t grow.” (28:09 | Dr. Buddy Touchinsky)
  • “Patients show up educated, engaged, and ready to say yes – and it makes discovery calls so much easier.” (15:17 | Dr. Buddy Touchinsky)
  • “If you're not out there, the less ethical providers are – and patients pay the price.” (24:07 | Dr. Buddy Touchinsky)
  • “Consistency builds momentum. Show up. Keep going. Eventually, you’ll make it.” (37:03 | Dr. Buddy Touchinsky)
  • “You don’t have to do it all at once – or alone. Build your team and take the next step.” (43:00 | Dr. Buddy Touchinsky)

Thank You For Listening!

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Uli Iserloh
As one of the leading marketing strategists in the integrative medicine space, Uli Iserloh has been advising many of today’s leaders on marketing strategy and marketing technology for over 23 years – helping health practitioners increase new patient enrollment predictably… even if they cringe at selling, hate to be on social media 24/7 or have never run paid ads.

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