

One of the recurring themes of my podcast is uncovering how people make decisions, and how we can get people to commit to lasting change.
This is truly a life skill that's especially critical for health practitioners to master because if you can't motivate a patient to want health for themselves, it's going to be very difficult to get them the desired outcomes!
This is why I'm so thrilled about this week's guest, Dr. Sandra Scheinbaum – a leader in the field of health education and the founder and CEO of the Functional Medicine Coaching Academy, a collaboration with the Institute of Functional Medicine.
"Change cannot be made solely based on ordering someone to do something or just giving them information. People need to first have a strong image of their ‘why’, so that they make the choice to commit to change."
"Once patients have determined what the positive emotional attractor is for them specifically, then self-efficacy improves and they begin to advocate for the kind of care they want" explains Dr. Sandra Scheinbaum.
Tune in to learn more about how to tap into FMCA's services, as well as the myriad of benefits of integrating a health coach into your practice.
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Getting to YES boils down to two things: Saying the right things and saying those things consistently… so if you want to go deeper, check out Uli’s one-page “Getting to YES” blueprint and training with the essential 9 persuasion prompts you need to leverage.
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