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015: Unleashing High-Performance With Matt Clark

Published By: Uli Iserloh
Date: January 03, 2023

Some of you know that I am a huge Formula 1 Racing fan... I find the interplay of man + machine fascinating, giving rise to the age-old question:

What's more important... the technology or the the human behind the wheel?

Even if you don't care about car racing, the concept equally applies to unleashing high performance in your clinic...

... so that's why I invited Matt Clark to share how to build a winning strategy for reaching high performance.

Matt spent over 15 years in NASCAR building high performance pit crews for championship drivers like Jeff Gordon, Jimmy Johnson, and others – in the course winning five NASCAR championships, over 70 race wins and being crowned NASCAR Pit Crew Challenge champion. 

After retiring from active NASCAR duty, he's now sharing his unique insights, experiences, and lessons that were forged at the highest level of competition, particularly when it comes to the power of communicating effectively, building the right team culture and executing strategy.


  • “When we have these things in place, the tools, the technology, the training, and then the people, that is a recipe for building championship teams.” (3:20-3:29 | Matt
  • “It is more about the mindset than a skill level.” (4:52-4:56 | Matt
  • “What gets us to Yes? I believe it is having a strong understanding of how beliefs are formed, and how we can change our beliefs.” (13:35-13:46 | Matt)
  • “What we have to have is people that are on the same page, looking for the same goal and the same outcome and willing to put the work in to get the job done.” (27:55-28:05 | Matt)
  • “Everyone faces impostor syndrome. Everyone has self limiting beliefs. I want to challenge you to do the deep work to figure out what they are to get clarity to get them changed. If you change your beliefs, you will change your destiny.” (29:45-30:00 | Matt)

Connect with Matt Clark

Another Way You Can Save A Lot Of Time?

If you're an established health practitioner looking for better marketing results but don't know what to do differently... then the first step is to understand what's working and what's not.

Take advantage of our free practice marketing audits this month to fill in the gaps for better practice marketing... without costly trial-and-error!

Thank You For Listening!

If you enjoyed this episode, please leave a review! Your positive review helps others find this podcast and increase its visibility:

Getting to YES boils down to two things: Saying the right things and saying those things consistently… so if you want to go deeper, check out Uli’s one-page “Getting to YES” blueprint and training with the essential 9 persuasion prompts you need to leverage.

Connect With Uli

Click here to learn more about Uli’s marketing agency and available services.

Uli Iserloh
As one of the leading marketing strategists in the integrative/functional medicine space, Uli Iserloh has been advising many of today’s leaders on marketing strategy and marketing technology for over 23 years — helping health practitioners increase new patient enrollment predictably… even if they cringe at selling, hate to be on social media 24/7 or have never run paid ads. Uli Iserloh is on a mission to equip health & wellness professionals to consistently pre-educate prospects into patients… largely on autopilot. After 10 years in the pharmaceutical industry, he founded Big Boost Marketing, an award-winning digital marketing agency serving many of today’s Functional & Integrative Medicine leaders. He’s the host of the Getting To YES podcast as well as the co-creator of the Evolution of Medicine Practice Accelerator.


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